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Final Year Project - Make Fashion Circular
Due to fast fashion, clothes are thrown away faster as trends change quickly thus leading each person wasting approximately 35kg of textiles per year. This results in waste accumulation and the fashion industry contributes to at least 5.2% of waste in the world. The purpose of this project is to create a new product using recycled fabrics that interacts with a digital platform for children to learn their alphabets and create simple words.
Watch the case video below for a sneak peak into the product. The style of the video is very un-cut and cartoonish to complement the idea that the product caters to children.

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FABRIC CARDS

BEANO CARDS


ILLUSTRATION FOR CARDS
APPLICATION INTERFACE

PRODUCT PACKAGING




These labels will be hole-punched and tied to the drawstring pouch.
LABELS
ADVERTISING - POSTERS



ADVERTISING - GUERILLA MARKETING

This would be an interactive game placed at bus-stops and outside stores as a sneak preview of the product.

This is an art installation that would be placed at various playgrounds with information about the product on the back











